Steffen Reinhard
Gegenstand und Prüfungsmaßstab der markenrechtlichen Verwechslungsgefahr
[The Likelihood of Trademark Confusion, its Legal Subject Matter and Review Standards.]
2020. 311 pages. Price for libraries
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Summary
What factors signal that there is likely to be confusion over a trademark? And what separate, outside indicators can be taken into account to reduce or even exclude such a likelihood? Steffen Reinhard investigates the situation from German and European vantage points.